Jesse Peters

The future of marketing is not more information—the future of marketing is clearly communicated information. We are in a race for clarity. My life’s passion is helping brands tell clear and compelling stories.
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Recent Posts

Should You Attend the 2018 KELTEK Roadshow?

Posted by Jesse Peters on Jul 5, 2018 12:00:00 PM

Depending On Your Goals—The Answer Is Probably Yes!

In less than 90 Days, the annual pilgrimage to the Iowa Speedway begins for what has become an annual gathering for everything public safety. The KELTEK Roadshow will kick off on Thursday, September 27th for Iowa's public safety professionals and the event is full of amazing speakers, killer content and almost everything a public safety officer or first responder could want from an event.

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Topics: Insider, Vehicle Upfitting, Budgeting, Computers, Technology, Products, Video

SMART Goals to Help You Plan Your Upfit—Part 1

Posted by Jesse Peters on Jan 29, 2018 10:37:07 AM


The beginning of a new year is a great time to set goals and plan out your yearly budget. If vehicle upfitting is on your to-do list this year, use the S.M.A.R.T. philosophy to help you set and meet your goals on time and within budget.

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Topics: Vehicle Upfitting, Budgeting

4 Things You Need to Consider When Choosing an Upfitter

Posted by Jesse Peters on Jan 15, 2018 9:23:43 AM

If now is the time to upfit your emergency response vehicle equipment or undertake other vehicle upfitting projects on your fleet, the biggest decision you’ll have to make is which vehicle upfitter to choose. Ask yourself these four questions to determine whether a company is right for your department’s needs.

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Topics: Vehicle Upfitting, Budgeting

Introducing the Fully Rugged Toughbook 33 (Part 1)

Posted by Jesse Peters on Oct 18, 2017 11:39:00 AM

The Panasonic Toughbook CF-33 can withstand extreme temperatures and harsh conditions better than any previous Toughbook computer model. If you’re looking for a laptop you can take across rough terrain, through heat and rain, and into salty, dirty, or humid environments, this is the solution you’ve been searching for.

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Topics: Computers, Technology, Products

How to Stretch Your Upfit Budget to the Max

Posted by Jesse Peters on Jun 20, 2017 9:59:00 AM

As a fleet manager, you are responsible for staying within your budget for vehicle upfitting as well as controlling the operational costs of the fleet throughout the year. You can get the most out of your budget by adopting a "reduce, reuse, recycle" mindset.

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Topics: Vehicle Upfitting, Budgeting

Caught Red Handed—Evidence Management Systems

Posted by Jesse Peters on Jun 13, 2017 2:00:00 PM
Evidence management systems can save you an immense amount of time over the old, outdated method of using pen and paper. They  can be covered in your vehicle upfitting at a relatively low cost compared to the benefits you reap in productivity and lowering administrative costs.
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Topics: Vehicle Upfitting, Video

Writing an RFP to Meet Your Vehicle Upfit Needs

Posted by Jesse Peters on May 2, 2017 10:33:00 AM

When you are composing an RFP (request for proposals) it can be a long and daunting process if you aren’t sure what information it should contain. Here is a guide to help you through the process so your RFP will meet all of your vehicle upfitting needs. 

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Topics: Vehicle Upfitting

How to Plan Your Vehicle Upfitting Budget

Posted by Jesse Peters on Apr 17, 2017 9:23:00 AM

As a fleet manager, you need to plan how to use the money in your upfitting budget wisely to get the vehicles you need with the accessories that are the most efficient for you.

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Topics: Vehicle Upfitting, Budgeting

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